How Is Digital Advertising Helping Beauty Industry to Grow In Indonesia?
In recent years, Indonesia has become one of the top markets for beauty products due to its growing middle class & increasing spending power among its citizens.
MOCA intelligence
News & Insights
Influencer marketing, creator campaigns, CTV, e-commerce, and platform policy across Southeast Asia and India.
129 articles
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What Has Made Digital Advertising Industry A Billion Dollar Industry In Vietnam?
Vietnam is ranked in the top 5 PPI among 34 countries. According to the GSOV, producer prices increased to 104.39 points in the first quarter of 2022.
Mobile Marketing Buzz to Look Out For In 2022
As a business space, mobile marketing is dynamic in nature- one that requires marketers to stay on top of the latest and most relevant trends.
Dad approved effective marketing tips for Father’s Day
Father’s Day, which is June 19th, will be here before you know it, and it's one of the most important days of the year, especially in terms of consumer spending…
Why Influencer Marketing has become popular in Southeast Asia?
Influencer marketing is one of the fastest-growing areas of digital marketing estimated to reach $2.59 billion by 2024, quadrupling its value within five years.
Why Southeast Asia will see Digital Growth & Financial Inclusion In 2022?
Southeast Asia's rapid digitalization during the pandemic demonstrates the region's digital economy's enormous opportunities, according to the report.
Russian-Ukraine crisis: Impact on the Indian Markets & Digital Media
With the Russia-Ukraine crisis set to impact global trade flows severely, India’s exporting community is keeping a close tab on the evolving situation.
What Is The Opportunity From Russia And Ukraine Crisis For Asia?
2022 was the year of economical growth across the globe. Many central banks around the world began unwinding the fiscal and monetary support they dialed up…
Beyond the content boom: The future looks bright for the passion economy as it revolutionizes the marketing landscape
A software-facilitated economy that allows creators to earn revenue from their creations. That’s the modern-day creator’s economy. Simply put…
Metaverse: In the hottest new marketplace, only marketing can be virtual, not the claims
Consumer studies show that the modern-day buyer is terribly bored of brands blowing their own trumpet through static web displays and pop-up ads…