How Is The Power Of E-commerce Unlocking Growth In Southeast Asia?
The E-commerce market has seen significant growth in the Southeast Asian region, despite companies capitalizing on the growth facing significant challenges.
Influencer Marketing Expected To Expand At A Rapid Clip In India
The Indian influencer marketing industry reached a whopping revenue of 900 cr in 2021 with 40% growth & its expected to increase to Rs 1,200-1,300 cr in 2022.
How Is Buy Now, Pay Later Affecting Vietnam’s Credit Behavior?
Due to the spike in the e-com market & digital econ,the buy now,pay later payment method has become a trend in payments taking Vietnam’s retail market by storm.
How Is Digital Advertising Helping Beauty Industry to Grow In Indonesia?
In recent years, Indonesia has become one of the top markets for beauty products due to its growing middle class & increasing spending power among its citizens.
What Has Made Digital Advertising Industry A Billion Dollar Industry In Vietnam?
Vietnam is ranked in the top 5 PPI among 34 countries. According to the GSOV, producer prices increased to 104.39 points in the first quarter of 2022.
Dad approved effective marketing tips for Father’s Day
Father’s Day, which is June 19th, will be here before you know it, and it’s one of the most important days of the year, especially in terms of consumer spending
Why Southeast Asia will see Digital Growth & Financial Inclusion In 2022?
Southeast Asia’s rapid digitalization during the pandemic demonstrates the region’s digital economy’s enormous opportunities, according to the report.
Russian-Ukraine crisis: Impact on the Indian Markets & Digital Media
With the Russia-Ukraine crisis set to impact global trade flows severely, India’s exporting community is keeping a close tab on the evolving situation.
What Is The Opportunity From Russia And Ukraine Crisis For Asia?
2022 was the year of economical growth across the globe. Many central banks around the world began unwinding the fiscal and monetary support they dialed up during the COVID-19 pandemic as businesses reopened and the labor market tightened. However, the Russia and Ukraine crisis made all this uncertainty across the globe.
Beyond the content boom: The future looks bright for the passion economy as it revolutionizes the marketing landscape
A software-facilitated economy that allows creators to earn revenue from their creations. That’s the modern-day creator’s economy. Simply put, an economy created by self-employed creators such as artists, bloggers, musicians, writers, etc, who follow their passion, showcase it on online platforms such as Youtube, Tiktok, Instagram, Facebook, Twitter and so on, build a following for their skill and gradually monetise that skill to become a brand in themselves. Explains why it is often also termed as the passion economy.