MOCA is a global OEM aggregator and advertising innovator, established in 2012.
Focusing on Asian market, Moca set local team in China, India, Indonesia, Vietnam, Malaysia, collaborating with global top publishers for user acquisition, branding and re-engagement advertising solutions. MOCA is dedicated to providing a cost effective and customized solution for advertisers to maintain top of mind awareness within their target audience.
MOCA is one of the largest OEM consolidators across the globe and an advertising innovator to help advertisers to make innovative formats & combinations for contextualized promotion. MOCA is committed to provide a customized shortcut for advertisers to be the next unicom.
MOCA is the abbreviation of Mobile Cactus. Cactus symbolizes vitality, bravery, and endurance. It survives in deserts with the extremely harsh conditions while providing the life-saving supplies to whom was passing by. As stands for cactus, MOCA has the adaptability, perseverance, and great love to share and be shared. We seek common ground and partnership to turn a desert to a land of plenty.
In an exclusive interaction, Vishal Singh, India GM and Global Commercials VP, MOCA Technology, speaks about the adoption of OEMs (Original Equipment Manufacturers) app stores in India, where the APP economy is headed, how MOCA helps in-mobile app advertising marketers and how advertisers can maximize their ROI with in-app ads.
Indonesia OTT market is experiencing a constant rise. It is due to significant demand for this OTT services. Chocodrink saw this momentum and partnered with Moca Technology to run their campaign in the rising popularity of OTT platforms such as WeTV and IQIYI
Transitioning into a digitally transformed ecosystem, advertisers need to enable a seamless experience and build trust with consumers and brands. Creating the right visibility and metrics to monitor and improve this experience., as it’s the key to the transformation journey.
The pandemic has reset many marketing and consumption trends that are here to stay. Much has been talked about the ‘New Normal; while a lot has already changed to an inconceivable extend, it is of paramount importance that we swiftly adapt to befit in the idea of our new realities to readjust to the ‘New Normal’.
MOCA’s team was invited to the Xiaomi-MOCA India Exclusive Branding Agency Investiture at Xiaomi’s new headquarter in Beijing on Monday, October 21st, 2019.
