Festive season begins on a dull note; brands and retailers remain cautious on ad-spend
It seems to be a rather dull beginning to the festive season this year, as consumers continue to remain cautious about spending.
News
2019 Myanmar Q2 App Rank Report
In the past 6 months of 2019, the global mobile application market has many changes beneath the surface.
2019 Myanmar Q1 App Rank Report
Myanmar is unique, compared with other countries’ mobile application markets. There hasn’t been an app store that dominates the market yet. Some of the users may choose Google Play.
2018 Myanmar Q4 App Rank Report
Read the original
A dull December: How demonetisation is hitting the advertising industry
With Christmas and New Year to cash in on, December is usually a busy – and profitable – month for the advertising sector. But this December is likely to be a dull one.
Cheetah Mobile appoints Moca Technology as its exclusive sales partner in India
Cheetah Mobile Inc. has announced its strategic cooperation by signing Moca Technology, China (Ventes Avenues, India); a mobile advertising company focusing on the India market, as its exclusive branding inventory partner for the Indian market.
Ad firms see Rs 2,000 cr business loss on demonetization
The advertising industry is staring at a business loss of around Rs 2,000 crore in the year’s best quarter as demonetization takes a toll on consumer demand.
Global mobile statistics 2016
Global mobile statistics 2014 Part A: Mobile subscribers; handset market share; mobile operators
Indian Companies Nearly Double The Spend On Mobile Advertisements to Rs 300 crore
Indian Companies Nearly Double The Spend On Mobile Advertisements to Rs 300 crore
2014-1-22 16:06:35
Smartphones Contributed 17.6% To 62.9 Million Mobile Handsets Shipped In India Q3, 2013
Smartphones Contributed 17.6% To 62.9 Million Mobile Handsets Shipped In India Q3, 2013