
TikTok’s New Rules Force Search-First Shift: Why Volume-Buying Playbooks Are Failing in Southeast Asia
The four-question search-scenario brief MOCA Technology applies before any Southeast Asia TikTok activation moves to creator production, and why it matters now: TikTok World 2026 launched Search Hubs, creators gained direct keyword management, TikTok Shop's AHR enforcement thresholds sit at 150, 100, 50 and 0, and Indonesia's PP Tunas deactivated 1.7 million under-16 accounts within five weeks.



