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Category: Sports Marketing

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CTV / Digital Marketing Events / Sports Marketing

IPL 2025: CTV & Influencer Strategies to Dominate India’s 150M Digital Audience

Digital advertising in India surged by 14% in 2024, with digital video and social media ads driving much of that growth

CTV
CTV / Sports Marketing

From Living Rooms to Ad Platforms,How India’s Smart TV Boom Is Transforming CTV Ads

Ad-supported streaming TV grows opens up more opportunities for advertisers to connect with engaged audiences across ad inventory

Gaming App Growth
Gaming / India / Sports Marketing

2023 Global Gaming Apps Growth Overview

In India, the number of mobile gamers skyrocketed to over 193 million in 2022, and is expected to hit 209 million by the end of 2023.

CTV / Sports Marketing

Harness the ICC World Cup 2023 to Battle for Consumers’ Mind

In term of CTV impressions, India stood out as one of the fastest growing market globally, with 369% impressions increasing year over year.

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