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Category: Digital Advertising

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Digital Advertising

A dull December: How demonetisation is hitting the advertising industry

With Christmas and New Year to cash in on, December is usually a busy – and profitable – month for the advertising sector. But this December is likely to be a dull one.

Digital Advertising

Ad firms see Rs 2,000 cr business loss on demonetization

The advertising industry is staring at a business loss of around Rs 2,000 crore in the year’s best quarter as demonetization takes a toll on consumer demand.

Digital Advertising / Mobile Marketing

Indian Companies Nearly Double The Spend On Mobile Advertisements to Rs 300 crore

Indian Companies Nearly Double The Spend On Mobile Advertisements to Rs 300 crore
2014-1-22 16:06:35

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